I don't speak or read Japanese so I can only comment on the English language coverage. From this it seems people are afraid to use any produce originating from the wider Fukushima area and in one case a father was convinced no one would want to marry his daughter because she was from Fukushima prefecture .
Last week NHK World broadcast one documentary aimed at allaying some of these fears . It was only a small thing but it was pleasing to see .
It was called Overcoming rumours and marketing Fukushima and featured a market stall set up in Tokyo by farmers in Fukushima to sell their produce accompanied by certificates proving the produce was tested and not contaminated. In addition another stall holder had started a blog featuring recipes using this produce to help the farmers cause .
At the time of writing it's still possible to view the program at the NHK web site .
http://www3.nhk.or.jp/nhkworld/english/tv/japan7/recent.html
I'm guessing this link will only work for a week or so , the heading to look for is Restoring a Reputation.
Interestingly neither the program ( English language version ) or the NHK World web site provided either the address of the stall or the web address of the recipe blog .
I emailed NHK who happily provided the information which I'll reproduce below by copying part of their reply.
Please see below the information about the shop and the recipes introduced
in the program.
FYI, the information in Japanese was also added.
*Kobushi no Sato: Outlet Shop of Tamakawa Villege, Fukushima Prefecture,
located in Tsukiji Outer Market of Tokyo
Midori no Eki 1-ban sen,
Tsukiji Outer Market,
4-16-2 Tsukiji Chuo-ku, Tokyo 104-0045
TEL & FAX: 03-3547-6061
(Japanese only)
Tsukiji Outer Market Official Website
*Cooking Blog
Tsukiji Outer Market "Midori no Eki" Diary
Website: http://ameblo.jp/midori-no-eki/ (Japanese Only)
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